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Hi! I'm Todd

I'm a multi-award winning digital director and architect specializing in HTML5 / CSS development, standards and accessibility compliance, privacy and GDPR compliance, search engine optimization, and Django and WordPress development. I have over 20 years of experience in the web and IT industry including client, external consulting, in-house project development, and boutique level implementations.

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Resume

Work Experience

2012 - now
Smithsonian

Director, Digital Services & Technology

Smithsonian Institution, Smithsonian Enterprises
Washington, D.C. | August 2012 - Present

  • Lead a team of developers, designers, producers, project managers and vendors to deliver on-site management, execution, and implementation of technology strategy, digital advertising, and web-based initiatives for a portfolio of signature and specialized websites that receive 10M unique visits per month.
  • Conceptualize and launch a B2B revenue-generating unit to leverage the knowledge and expertise of the digital team to contract for web design and hosting services with Smithsonian Museums and other non-profits and museums around the United States; generating additional revenue toward the goals of Smithsonian Enterprises.
  • Serve as a senior adviser and collaborator to the Chief Digital Officer on the overall management of the Digital Services Team, the launch of new initiatives, budget and personnel management, and relationship-building with internal and external stakeholders.
  • Advise the President, Chief Digital Officer, and the media division on strategic revenue-generating and cost-saving initiatives by leveraging a multitude of technology channels.
  • Manage a large technology budget and serve as the primary point-of-contact for all external contracting for service agreements; working closely with legal and compliance to manage risk for the institution.
  • Promoted in 2017 to a more senior position representing an expansion of duties and responsibilities as a strategic partner to the CDO and the chief architect of Smithsonian Enterprises’ Django CMS.
2011 - 2012
The Washington Times

Acting Deputy Director, Web & New Media & Senior UX Developer

The Washington Times
Washington, D.C. | February 2011 - August 2012

  • Served as technical lead for on-going design, customization, deployment, and maintenance of the Washington Times’ web initiatives; including several high-profile projects focused on election coverage.
  • Implemented strategic social media strategy; increasing viral lift by 178% & 250,000 page views a month.
  • Served as the chief architect for new web-based programming strategies and improvements that will further the technology and infrastructure of the Washington Times’ web properties.
  • Utilize HTML / XHTML / CSS to develop quick-loading, error-free, search engine friendly pages.
2007 - 2011
Tierra Innovation

Software & Web Developer

Tierra Innovation
New York, NY (100% Telecommute) | July 2007 - March 2011

  • Utilized HTML / XHTML / CSS to develop quick-loading, error-free, search engine friendly, and section 508 compliant websites for high profile clients including Warner Brothers, CBS, National Football League, and others.
  • Build in PHP, MySQL on Linux platforms. Manage DNS, Apache, WordPress installations, a homegrown CMS, and the development of open-source plug-ins for WordPress.
  • Worked directly with clients; ensuring projects were delivered on time.
2001 - 2009
Loud Canvas Media

Founding Partner

Loud Canvas Media
Burlington, VT | April 2001 - January 2009

  • Founded network & media services organization aimed at providing low-cost, high-end technical mediums for artists, musicians, small businesses & non-profits.
  • Served as creative director & senior web developer on complete redesigns and technical consults.
  • Developed new business partnerships & network clients by reaching out to the community, developing promotional materials and providing high-level customer service.
  • Interacted with clients to identify project goals, & recommended appropriate web strategy and multimedia tools for the project.
  • Developed custom content management system specifically for Loud Canvas Media clients allowing easy access for self-management of content.
2006 - 2007
DLC Solutions

Web Developer & Systems Administrator

DLC Solutions, LLC
Reston, VA | July 2006 - July 2007

  • Built and maintained several in-house networks that supported critical infrastructure within the company; implemented disaster recovery and security policies.
  • Served as a web developer and assisted in the deployment of internal marketing initiatives and customer applications within the medical industry.
  • Developed various e-commerce solutions on the Yahoo! Store platform via RTML Integration.
  • Captured and edited video and audio conference sessions for far-reaching podcasts.

Education

1999 - 2003
Champlain College

BS, Computer Information Systems

Champlain College
Burlington, VT | 1999 - 2003

Specializations Included: Web Design, Enterprise Network Engineering & Mainframe System Management, Business Management, IT Consulting.

1999 - 2001
Champlain College

AS, PC Networking & Support

Champlain College
Burlington, VT | 1999 - 2001

Specializations Included: Web Design, PC Networking, Network Architecture & Support.

Volunteer Work

2017 - Now

USA Swimming Certificated Official

USA Swimming
Chesapeake, VA | 2017 - Now

Certified Stroke & Turn, Admin Official, Timing System Operator, and Computer Operator for Virginia Swimming and the Rockville Rays.

2015 - Now

Judge

The Webby Awards
New York, NY | 2015 - Now

Judge for the International Academy of Digital Arts and Sciences, presiding over The Webby Awards.

2016 - 2019

Pack Coordinator

Cub Scout Pack 943
Rockville, MD | 2016 - 2019

Serve as Assistant Cub Master and Pack Coordinator for Pack 943 based out of Rockville, MD. Work with leadership on fundraising, pack outings, planning, scheduling, and budgets.

2011 - 2019

Web Developer

The Space Tweep Society, Inc.
Merrit Island, FL | 2011 - 2019

  • Maintain a website for non-profit organization targeted toward Twitter users who have involvement with space-related themes.
  • Re-launched on a WordPress platform with Twitter Single Sign In API.
  • Built custom bitly support and integrated Addthis API to increase viral lift.
2011

Social Media Influencer

The White House
Washington, DC | 2011

  • Attended invite-only event in the East Room with President Barack Obama.
  • Participated in the first official "Tweet" event from a sitting US President with moderator Jack Dorsey.
  • Joined cabinet members and the Chief Technology Officer of the United States for post-event debrief and future White House social event planning.
2011 - 2012

Staff Volunteer / Official Photographer

NASA Goddard
Greenbelt, MD | 2011 - 2012

  • Staff photographer supporting event activities throughout the NASA Goddard Campas.
  • Assisted in supporting Sun Earth Day 2011 & 2012 social media activities.

Projects

The items listed below reflect projects I've been proud to be involved with. These were created while part of a team of talented designers, developers, and collaborators.

Skills

Digital Strategy

Revenue Generation

Project Management

Web Development

HTML5 / SASS

Google DFP

Django CMS

Tech Management

Web Analytics

UX Development

Amazon AWS

Wordpress

Awards

I've been lucky enough to be a part of teams that have won multiple awards.

Get in Touch

Contact

(202) 810-5545

Contact